Cooking Gas Business Plan Sales Marketing Strategies Nigeria

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Cooking Gas Business Plan Sales Marketing Strategies Nigeria

Cooking Gas Business Plan Sales Marketing Strategies Nigeria – These re Business Plan Sales and Marketing Strategies that work everywhere. To attract customers, generate high turnover and net returns, you need to adopt effective aggressive sales and marketing strategies. So do you want sample cooking gas retail business plan template? Or Starting  Cooking Gas Retail Company? One major aspect of business plan writing you must not neglect is Cooking Gas Business Plan Sales Marketing Strategies. Cooking Gas Business Plan Sales Marketing Strategies Nigeria.

In fact, these Cooking Gas Business Plan Sales Marketing Strategies Nigeria re good for Cooking Gas Retailing Business Plan in Nigeria, Cooking Gas (LPG) Plant Business Plan PDF Nigeria, and defines the Nature of Gas plant Business Plan/Feasibility Study in Nigeria. Others are Cooking Gas Business Plan Start-up Cost Analysis, Cooking Gas Business Plan Start-up Milestone, Sample Cooking Gas Plant Business Plan Template, and Cooking Gas Plant Business Plan Template in Nigeria. Cooking Gas Retailing Business is a lucrative business that needs lots of strategic Planning to start and business coach to succeed.

Cooking Gas Business Plan Sales Marketing Strategies Nigeria

The point is that, before you start any business that relate to cooking gas and its accessories you have to seat down and make the calculations that would help you build your business plan. No matter the type of business plan you want to do, these are necessary. You could do a 5-page, comprehensive, or customized business plan, but this has to be done.

This article, Cooking Gas Business Plan Sales Marketing Strategies Nigeria, is necessitated by constant calls and mails asking what shall I do. How do I go about this? If you re one of those who want to start this business or in fact any business, this procedure is important. This article is good for start-up business men/women, fellow consultants who write business plan for others, researchers and students of relevant related courses like accounting, management, economics etc. Just read on.

In this regard, Cooking Gas Business Plan Sales Marketing Strategies listed here re general ones. Your business location, capacity/size etc. will certainly influence what should be here. So let’s go on now.

Cooking Gas Business Plan Sales Marketing Strategies Nigeria

The First Thing First:

In this connection, start counting your products and listing them now. I met a client last week, and he said, “I have 45 different goods/items in this shop”. That’s it my dear. Do the same now. For cooking gas business, whether for retail, small shop or refilling plant, these listed items are common.

Therefore, you can now state: These are the products and services that will be made available to our customers:

  • Cooking Gas
  • Gas Cookers
  • Cooking Gas Cylinders
  • Gas Cooker Accessories
  • Gas Cooker Repair and Servicing Workshop

The Second Thing:

The second thing is to define your target market. This is actually called market segmentation. And you could state; “Our Target markets are”:

  • Households,
  • Factories,
  • Confectionaries, Bakeries and Restaurants,
  • Academic institution,
  • Students,
  • Club houses,
  • Government Agencies, etc.

Cooking Gas Business Plan Sales Marketing Strategies Nigeria

The Third Thing:

Marketing and Sales Strategy: This will aim at building loyalty customer base in such a manner that your return customers would be up-to 60% of your customer base. Then write –

“In view of that, we are going to adopt the following strategies to ensure that we do not only attract customers but ensure that they become loyal customer. Part of the marketing and sales strategies that we will adopt re”:

  1. Introduce our cooking gas plant by sending introductory letters to residence, household, caterers,
  2. merchants and other stakeholders in our communities.
  3. Open our cooking gas plant with a party so as to capture the attention of residents who are our first targets
  4. Advertise our cooking gas plant/depot on national dailies, local TV stations and local radio station
  5. Promote our cooking gas plant online via our official website and all available social media platforms
  6. Continuously improving the performance of our brands
  7. Hire the services of experts to make our brands the first choice for household and residents.

Cooking Gas Business Plan Sales Marketing Strategies Nigeria

In continuation;

  1. Delivering consistent customer experiences to all our clients; making our first impression count positively
  2. Make use of attractive hand bills to create awareness and also to give direction to our cooking gas plant/shop
  3. Adopt direct mailing coupon marketing approach
  4. Position our signage / flexi banners at strategic places all around our environ
  5. Create a loyalty plan that will enable us reward our regular customers
  6. Shop opening promo
    Engage on road shows within our neighbourhood to create awareness for our cooking gas plant/shop.

The Fourth Thing: Prising and Payment System

You can apply any or combinations of these pricing methods:

  • Industry Price/ Going-rate pricing – Sale what others sale
  • Cost plus system/Mark-up pricing – cost of goods + Margin
  • Price less Discount
  • Promo Price
  • Break-even pricing
  • Target return pricing
  • Early cash recovery pricing
  • Perceived value pricing
  • Sealed-bid pricing

 

Cooking Gas Business Plan Sales Marketing Strategies Nigeria

Cooking Gas Business Plan Sales Marketing Strategies Nigeria

Payment Options:

Furthermore, make all inclusive payment options available to your clients. That’s to say, make available every means of payment available to your customers. This may mean making your bank account details available to your customers. I know you can do this. Payment methods will include payments via:

  • Bank transfer
  • Cash payment
  • Point of Sale Machine (POS)
  • Online bank transfer
  • Check
  • Bank draft

The Fifth Thing: Evaluate your turnover.

Truly, by the time you are here you would have finished writing this aspect of your business plan. And as a business man you would have started well. Your turnover would have been remarkable. That’s what gives me joy. I recommend this approach to you today.

Cooking Gas Business Plan Sales Marketing Strategies Nigeria

Your Questions Answered:

Yes, I can now give aners to you calls and mails asking what shall I do. How do I go about this? How do I go about some of these thing?

Therefore, if this is your question now, you are welcome. Complete Full Marks Consultants Limited is a firm of Chartered Accountants, auditing, taxation and management consultants. We will help you register your business/company with CAC, handle your tax matters with FIRS or SIRS, Do your business plan, do your accounting, auditing  as external auditors or for your internal control management. Look, we will get your PENCOMITFNSITF compliance certificates for your contract bidding.

Contact us on [email protected] or call  +234 8034347851 for these assignments.

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Cooking Gas Business Plan Sales Marketing Strategies Nigeria

Ane

Deacon Anekperechi Nworgu, a seasoned economist who transitioned into a chartered accountant, auditor, tax practitioner, and business consultant, brings with him a wealth of industry expertise spanning over 37 years.

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